NGAZE SUPPORT

Main Site
Login →

SEO Module

Table Of Contents

The SEO Module helps you understand and improve how your restaurant appears in search results—across local search, organic search, and AI-powered search experiences.

Instead of focusing only on rankings, NGAZE’s SEO Module connects visibility, website readiness, and local signals into one actionable view.

This module answers:

“How discoverable is my restaurant in search, and what should I improve?”

Where to Find the SEO Module #

From the left navigation menu, go to:

Modules → SEO

What the SEO Module Does #

The SEO Module analyzes search-related performance across multiple dimensions, including:

  • Local search visibility
  • Organic search readiness
  • Website SEO health
  • Search query and keyword signals
  • AI search readiness (OmniSearch)

It helps you identify why your restaurant is or isn’t showing up—and what actions can improve visibility.

Key Areas Inside the SEO Module #

📍 Local SEO #

Local SEO focuses on how your restaurant appears in:

  • Google Maps
  • Local search results
  • “Near me” searches

Signals may include:

  • Google Business Profile performance
  • Reviews and ratings
  • Location relevance

🌐 Organic SEO #

Organic SEO evaluates how well your website is structured and optimized for traditional search results.

This includes:

  • On-page SEO readiness
  • Indexing signals
  • Website structure and content foundations

This is about long-term visibility, not quick wins.

🤖 OmniSearch (AI Search Readiness) #

OmniSearch helps measure how well your restaurant is positioned for AI-driven search experiences, such as:

  • AI assistants
  • Conversational search
  • Recommendation-based discovery

This reflects how modern search is evolving beyond blue links.

Where the SEO Data Comes From #

The SEO Module uses data from:

  • Website scans
  • Google Search Console (if connected)
  • Google Business Profile (if connected)
  • Website performance metrics
  • Public search signals

Connecting Google Analytics and Search Console improves depth and accuracy.

How Often SEO Data Updates #

  • Most SEO data updates daily
  • Some search platforms have a 24–48 hour delay
  • Trends become clearer as historical data builds

SEO improvements typically take weeks or months, not days.

How to Use the SEO Module Effectively #

  • Review SEO insights monthly
  • Focus on trends, not single data points
  • Pair SEO insights with Audit findings
  • Use Recommendations to prioritize work
  • Track progress through Reports

SEO is cumulative—small improvements add up over time.

How the SEO Module Connects to Other NGAZE Features #

The SEO Module works closely with:

  • Audit Module – to identify technical issues
  • Website Performance – to support speed and UX
  • Reviews Module – to strengthen local signals
  • Recommendations – to guide actions
  • Reports – to measure progress

Common Questions #

Does NGAZE guarantee rankings? #

No. NGAZE provides insights and guidance, but search rankings depend on many external factors.

Can NGAZE make SEO changes automatically? #

No. NGAZE identifies opportunities; implementation is always controlled by you or your team.

Why do SEO results take time? #

Search engines need time to crawl, index, and evaluate changes. This is normal and expected.

Best Practices #

  • Connect all relevant Google tools
  • Prioritize local SEO for restaurants
  • Avoid chasing short-term SEO “tricks”
  • Track progress quarterly, not daily

Need Help? #

If you need assistance: