Connecting your Google Analytics (GA4) account allows NGAZE to analyze website traffic, user behavior, and conversion trends and include those insights in your dashboards and monthly marketing reports.
This integration helps NGAZE understand how visitors find and interact with your website.
⚠️ Important: NGAZE has read-only access to Google Analytics data. NGAZE does not modify tracking settings or website data.
What You’ll Need Before You Start #
Before connecting Google Analytics to NGAZE, make sure:
- Your website is using Google Analytics 4 (GA4)
- You have Viewer or higher access to the GA4 property
- The GA4 property is actively collecting data
- You are logged into the correct Google account in your browser
If your website is managed by an agency, ask them to grant you Viewer or Analyst access.
Step-by-Step: Connect Google Analytics to NGAZE #
Step 1: Log in to NGAZE #
Sign in to your NGAZE dashboard using your admin credentials.
Step 2: Go to Integrations #
Navigate to:
Settings → Integrations → Google Analytics
Step 3: Click “Connect Google Analytics” #
Click the Connect Google Analytics button. You’ll be redirected to Google’s secure authorization screen.
Step 4: Select the Correct Google Account #
Choose the Google account that has access to your GA4 property.
If you manage multiple Google accounts, double-check you’re selecting the correct one.
Step 5: Grant Permissions #
Approve the requested permissions. NGAZE requests read-only access to:
- Website traffic and user metrics
- Engagement and behavior data
- Conversion events (if configured)
Step 6: Select the GA4 Property #
When prompted, select the correct GA4 property for your website.
Step 7: Confirm Connection #
Once approved, you’ll be redirected back to NGAZE and see your Google Analytics account listed as Connected.
What Data Does NGAZE Pull from Google Analytics? #
After connection, NGAZE may display:
- Sessions and users
- Traffic sources (organic, paid, referral, social)
- Engagement metrics (time on site, pages per session)
- Conversion events (if configured)
- Device and location trends (high-level)
This data is used in:
- Website performance dashboards
- Monthly marketing reports
- SEO and conversion analysis
How Often Is Google Analytics Data Updated? #
- Data syncs daily
- GA4 reporting may have a 24–48 hour delay
Common Issues & Fixes #
❌ I don’t see my GA4 property #
- Confirm the property is GA4, not Universal Analytics
- Ensure you have Viewer or higher access
- Verify you’re logged into the correct Google account
❌ Data is missing or incomplete #
- GA4 may take time to populate data
- Conversions may not be configured yet
- Date range may be too short
❌ Connection failed #
- Try reconnecting the integration
- Disable pop-up blockers
- Use an incognito/private browser window
Does NGAZE Change My Analytics or Tracking? #
No — NGAZE does not make changes automatically.
- NGAZE only reads and analyzes data
- All tracking and configuration changes remain under your control
- Recommendations are provided for insight, not automation
Best Practices for Restaurants Using GA4 with NGAZE #
- Ensure GA4 is installed correctly on all pages
- Configure key conversion events (calls, orders, forms)
- Monitor organic vs paid traffic trends
- Review website performance monthly inside NGAZE
Need Help? #
If you need assistance:
- Use Help inside NGAZE
- Email support@support@thedigitalrestaurant.com
- Schedule a call with your account manager
