AI Agents are automated workflows inside NGAZE designed to handle repeatable marketing, monitoring, and analysis tasks for your restaurant. Each agent runs continuously or on a schedule to surface insights, alerts, or actions—so nothing falls through the cracks.
This section answers:
“What do AI Agents do, and how do they help my restaurant?”
Where to Find AI Agents #
From the left navigation menu, click:
Agents
This opens the Marketing Agents – Automation Library.
What Are AI Agents? #
AI Agents are task-specific automation tools built to monitor, analyze, and assist with ongoing marketing and operational activities.
They are designed to:
- Reduce manual work
- Monitor key signals automatically
- Alert you when attention is needed
- Generate insights consistently
Agents can be Active or Not Active, depending on your setup.
Types of AI Agents in NGAZE #
NGAZE agents are grouped by function.
🎁 Loyalty Agents #
Focused on customer retention and engagement.
Examples include:
- Loyalty Onboarding Welcome (Active)
- Customer Loyalty Annual Appreciation
- Customer Birthday Rewards
Used for:
- Welcoming new loyalty members
- Sending scheduled appreciation messages
- Rewarding customers automatically
⭐ Reputation Agents #
Focused on reviews and customer sentiment.
Examples include:
- New Customer Review Alert Notifier (Active)
- Customer Review Reply Agent
- Customer Sentiment Analysis (Active)
Used for:
- Monitoring new reviews
- Alerting your team when reviews are posted
- Analyzing sentiment trends over time
📣 Campaign Agents #
Focused on marketing execution and monitoring.
Examples include:
- Weather-Based Campaign Advisor (Active)
- Network Connection Issue Alert (Active)
- Campaign Failure Alert Monitor (Active)
Used for:
- Triggering campaign ideas based on conditions
- Monitoring network and campaign health
- Alerting you when issues occur
🌐 Website Agents #
Focused on website performance and SEO.
Examples include:
- Bella Analyzes Website Performance (Active)
- Website SEO Analysis (Active)
- Menu Feedback Alert Notifier
Used for:
- Monitoring website health
- Identifying SEO opportunities
- Surfacing performance issues
Understanding Agent Status #
Each agent shows one of two statuses:
- Active – The agent is running and monitoring data
- Not Active – The agent is available but not currently running
Some agents require:
- Specific integrations
- Configuration steps
- Sufficient data availability
before they can be activated.
How AI Agents Work in NGAZE #
- The agent monitors relevant data sources
- It analyzes patterns or conditions
- It triggers insights, alerts, or outputs
- Results appear in dashboards, notifications, or reports
Agents operate in the background, without manual input.
What AI Agents Do NOT Do #
To set clear expectations:
- Agents do not spend ad budgets
- Agents do not publish content automatically (unless explicitly configured)
- Agents do not replace human decision-making
They assist and inform — you stay in control.
Best Practices for Using AI Agents #
- Activate agents that match your current goals
- Start with monitoring agents before automation
- Review agent outputs regularly
- Avoid activating everything at once
- Pair agent insights with Projects and Playbooks
Common Questions #
Are AI Agents customizable? #
Some agents support configuration, while others run with predefined logic. Available options depend on the agent type.
Do agents require integrations? #
Yes. Most agents rely on connected networks such as Google, social platforms, or website data.
How often do agents run? #
Agents may run continuously, daily, or on scheduled intervals depending on their purpose.
How AI Agents Connect to Other NGAZE Features #
AI Agents support:
- Recommendations – by generating insights
- Projects – by triggering follow-up work
- Reports – by contributing data and findings
- Playbooks – by informing planning
They are a core part of NGAZE’s automation layer.
Related Help Articles #
- Modules Overview
- Marketing Playbook Overview
- Reports Module Overview
- Managing Integrations in NGAZE
Need Help? #
If you need assistance:
- Use Help inside NGAZE
- Email support@support@thedigitalrestaurant.com
- Schedule a call with your account manager